Carbon Reduction Action Box: How to tell your sustainability story
Create your sustainability story in this simple, fast, fun workshop for any small business feeling lost and overwhelmed.
Do you want to:
- attract more of the right kind of customers?
- grow your business?
- and do the right thing?
… all at the same time?
Are you feeling lost and overwhelmed with sustainability and carbon reduction, unsure where to start but know that it’s important and you need to do something?
If the answer is yes then this workshop is for you!
What is CRAB?
CRAB stands for Carbon Reduction Action Box – a concept that Small99 developed.
It’s a simple, high speed, fun, in-person workshop. It’s for any small business or organisation feeling lost and overwhelmed, not knowing where to start with carbon reduction plans and planning.
Want to talk about running or attending a workshop? Email me at giles@gilesmetcalfedigital.co.uk with CRAB as the Subject.
Who is CRAB for?
For third parties
It’s for third parties, such as Community Groups, Councils or Chambers of Commerce.
People leave the workshop having built their Carbon Reduction Plan, with an estimate of their carbon footprint and having connected with other businesses, groups or organisations. This helps foster a sense of community and collective action.
For small businesses
It’s for small businesses.
Come and meet other businesses locally who are on the same journey as you are, and work out a plan and way forward together.
You’ll leave with both an estimate of your carbon footprint and a workable Carbon Reduction Plan for your business.
Where does it run?
Basically, anywhere.
Because carbon reduction plans affect everyone, not just professional services.
The in-person CRAB workshop can be run anywhere – from a field to a village hall or cafe – bringing businesses and organisations in the local community together and getting people talking.
There’s no WiFi or screens needed for this. All you need on the day is a pen.
How much does it cost?
The cost is kept affordable for small businesses and organisations, at just £50 per attendee (with a minimum of 6 attendees to make the Workshop feasible to run*).
It’s an affordable and high impact workshop for third party organisations to fully or part fund for their business audience, or for businesses themselves to sign up to directly.
*Usually this applies, but it may be possible to run a session for a smaller cohort by special arrangement. Please contact me to discuss it further.
How it works
In this 2-hour workshop session, you’ll be guided through 6 key areas of your business or organisation to build your sustainability plan:
- by documenting what you’ve achieved in the past
- be walked through what to do now
- and helped to prepare a plan for the future.
Each business or organisation gets:
- An overview of business opportunities from climate action
- A Carbon Footprint Estimate of their business
- A set of action idea cards to build a plan
- A Certificate of Reduction Action
- CPD Accreditation
Every attendee gets a Carbon Reduction Action Box set – a deck of cards and set of actions to reduce their footprint and build a better business.
During the 2-hour session, you are guided through a series of action cards.
Each card helps you understand your carbon footprint and gives you reduction ideas based on your CO2e emissions.
By the end of the session you’ll know the best next step to take your business or organisation forward on its sustainability journey.
Also, the workshop helps you discover how much you’ve already achieved on your sustainability journey to date.
As a result of attending, gain confidence in how to tell your sustainability story, overcoming the pitfalls of “greenwashing” and “greenhushing”, and connect with other businesses on a similar path to you.
Benefits of attending
The benefits of attending are:
- Craft your action plan & gain a roadmap to Net Zero (CPD accredited)
- Master storytelling to win customers & become a sustainability leader
- Uncover hidden cost savings & reduce your environmental impact
Get a Sustainability Plan
You’ll leave the workshop with a plan of action that will not only win you more clients with a compelling sustainability story, but also ensure your business is doing the right thing. Go beyond just surviving as a business. Instead, thrive as a leader in the low-carbon economy.
Cut business costs with simple actions, chiefly how to save electricity and heating, cut your transport costs, and improve recycling.
We’ve made the process fun and simple – giving you the tools to take control of your sustainability story. By looking at 6 key areas of your business or organisation, you’ll get an understanding of which area to focus on first.
Network, learn and grow your business or organisation
During the session, you’ll meet other like-minded (and like-hearted) businesses and organisations who have already made changes or are working towards meaningful changes. Together you’ll discover new ideas to build a better business or organisation. As well as this, you’ll have an expert facilitator on hand to guide you and answer any questions you might have.
Image by logturnal on Freepik
Clients, customers and stakeholders want to hear your sustainability story
Consumers and businesses alike want to buy from businesses who are doing the right thing – but to do so they need to know what you’re doing! Accordingly, as part of this workshop, you’ll leave with a clear plan to show your clients and customers the great things you have achieved already in your business. Not only make sustainability your USP, but also tell a sustainability story that wins you more customers!
Meet Net Zero Requirements
Gain a grasp of key sustainability language and understand the nuances between carbon neutrality and net zero. As a result, you’ll leave with a plan to reduce emissions by 50% by 2030, in line with the science on climate change.
In the workshop you’ll use the Small99™ Estimator to get a rough idea of your organisation’s carbon footprint and where the biggest carbon emissions come from. Subsequently, you’ll choose a set of reduction actions to accelerate you on your journey.
Accredited
The workshop is an accredited CPD workshop too. Accordingly, you’ll get a certificate at the end to demonstrate the commitment to your sustainability journey.
What Businesses like yours have said about the Workshops
I found the workshop hugely insightful, especially comparing where I thought the highest emissions for my business come from to where they actually do! It’s a brilliant starting point for building your carbon reduction plan, taking away the scary element of not knowing where to begin or how to find the important info!
The workshop was super helpful and widened my understanding of climate reduction while providing realistic options for our organisation.
The facilitator talked through the various aspects of the plan, helped provide knowledge and has given me confidence to know we are on the right journey towards Net Zero. The workshop wasn’t full of jargon and I would certainly recommend.
It was so practical and actionable, and the conversations it so easily and naturally sparked were amazingly positive! Something that feels very daunting and intimidating to a lot of people and makes it feel very do-able!
I love how the workshop almost effortlessly helped people to recognise what they’d already done (which we’re all very quick to forget!) and so naturally sparked so many great conversations with people sharing their own ideas and experiences.
Want to hear from businesses who have been through the CRAB Workshop?
Discover how the Small99™ workshop has transformed businesses like yours. Tune in to the Small99™ podcast to hear inspiring stories with real impact.
Next steps
I’m a Small99 Official Facilitator, delivering CRAB workshops.
Get in touch if you are:
- A business or organisation wanting to run the workshop on-site for you and your key personnel
- A training and workshop provider
- A venue that hosts business-related events and workshops
- An individual looking for workshops to attend
Schedule a Call or Zoom with me via Calendly.
Email me at giles@gilesmetcalfedigital.co.uk with CRAB as the Subject.
Website carbon reduction
The CRAB Workshop covers your business or organisation’s digital footprint. But, you can make a start on carbon reduction right now by getting a website carbon footprint audit.
Small99 PPP events
You might also be interested in Small99 PPP events:
Find one near you , and you could even host your own (I host PPP events in Morecambe).